Shifting narratives, shaping culture

Shifting narratives, shaping culture

Assumption

Transforming media narratives to create positive cultural impact

The Challenge

News Deserts for Young People

News deserts refer to areas, especially among younger populations, where local news is scarce or nonexistent. This lack of local journalism affects young people's ability to stay informed about their communities and the world around them.

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Our Solution

How We Fixed It

Switch Africa Newsroom is Africa’s youth social newsroom deploying young journalists to shape culture, identify, power and future through narrative change journalism. We are youth-first, digital-first, social-first, local-first (g-local), Africa-first – People & Planet first.