Media Challenge Initiative CEO Mpindi Abaas Wins Elevate Prize, Advocates for Elevating Changemakers

Cover image

Posted on :

July 5, 2024

Published by :

Silas Muwonge

Our CEO, Mpindi Abaas, has been announced as a winner of the prestigious Elevate Prize, recognizing his outstanding contributions to empowering the next generation of journalists in Africa. In his online acceptance remarks, Abaas emphasized the importance of elevating changemakers and social leaders to the same platforms as celebrities from other fields.

"I share this with firm belief that entrepreneurs, changemakers, community problem fixers, social leaders, and designers of our future deserve to be on the same platforms as other superstars like actors and athletes," said Abaas.

His words reflect a powerful sentiment about the need to recognize and celebrate individuals who are making a tangible difference in their communities and beyond.

Abaas and his co-founders, Ivan Kimuli Kigozi, Simon Peter Ssenyondo and Antonio Kisembo have been instrumental in providing professional journalism and multimedia training to the next generation of journalists in Uganda and across Africa since 2012. Under his leadership, MCI has become a beacon of hope for young journalists seeking to improve their skills and make a positive impact through their work.

Abaas's commitment to #MakeGoodFamous echoes the mission of the Elevate Prize, which seeks to celebrate and support individuals who are driving positive change in the world. By advocating for the elevation of changemakers, Abaas is not only inspiring the next generation of journalists but also encouraging society as a whole to prioritize uplifting content that promotes positive social change.

"We must #MakeGoodFamous in any way we can, so that the next generation can find a better world and also have a lot of great and uplifting content to consume," remarked Abaas.

His vision underscores the importance of amplifying stories of hope, resilience, and progress, particularly in a world where negative narratives often dominate the headlines.

As Abaas continues to lead MCI in its mission to empower young journalists and shape the future of media in Africa, his recognition as a winner of the Elevate Prize serves as a testament to the impact of his work and the importance of uplifting individuals who are dedicated to making a difference in their communities and beyond.